Paul Gore @ Flynn Paul Gore @ DNA
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Lacoste - Love of Pink
Director Paul Gore
Client Procter & Gamble
Brand Lacoste
Product Lacoste Pink
Title Love of Pink
Agency CB Grey Paris
Post Production Irene / Buf
Music 'Come Wander With Me' by Emilie Satt
Description Paul Gore crafts a captivatingly magical commercial for Lacoste's female fragrance 'Love of Pink'. Shot in picturesque Cape Town, South Africa for Paris based agency CB Grey, the spot uses a seamless and intricate blend of techniques comprising in-camera realism and CG bubbles in the form of hearts, delicately bursting in sequence upon impact and creating an arresting flurry of dazzlingly colourful butterflies.
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